by larazach | Nov 29, 2022 | Uncategorized
Tommyrotter Challenge: Find white space in the craft spirits category.Solution: Craft & Mischief.All craft spirits celebrate craftsmanship. Tommyrotter Distillery is named for artisans who also had a streak of mischief in them. This campaign leans into that....
by larazach | Nov 25, 2022 | Uncategorized
HASK Challenge: Stand out in a crowded category driven by style.Solution: Be kind to your hair.HASK shampoos have a small but growing reputation for repairing damaged hair. We used that as our starting point for a campaign that cuts in a different direction....
by larazach | Nov 24, 2022 | Uncategorized
Bumrun Challenge: Take the embarrassment out of colon cancer screening.Solution: Bumrun—A fun run to check out bums. Nobody likes a colorectal examination. So people avoid it, which is unfortunate, as colon cancer death is preventable when caught early. The bumrun...
by larazach | Nov 23, 2022 | Uncategorized
The Canadian Centre to End Human Trafficking Challenge: Get people at risk to call the hotline.Solution: The world’s most understanding campaign.The young women and men being trafficked for sex are incredibly difficult to reach. Calling a hotline is a huge risk. This...
by larazach | Nov 21, 2022 | Uncategorized
CHILD VENTURES Challenge: Elevate the Child Ventures brand to help it stand out in an increasingly crowded category. Solution: Success starts here. Parents looking to ensure their children’s future academic success are the bullseye target for early learning academies....
by larazach | Nov 20, 2022 | Uncategorized
TPH Challenge: TPH stands for The Printing House. Print is dying.Solution: Let’s make something.TPH can do so much more than photocopies. If you can think of it, TPH can probably help you make it. StrategyLogoBrand...
